How To Build Great Professional Services / Service Businesses For Web 3.0 Part 1- Sponsor BJ Mannyst

By Learning These Powerful Web3.0 Insights and Types of Web3.0 Service Business

For some people it takes a while to take time away from the daily grind of life and business to try to put out an invaluable content that would be worthy of your time and energy to digest.

It also takes time to try to see the corner roads of a highway when you are traveling 200Miles/hr. The point to this particular content is to expose you (founders, entrepreneurs, ceo, cmo, freelancers, managing directors, leaders, social innovators, CIO, CTO, venture capitalist, etc.) to some really interesting insights in the world of web3.0 and in the general business service world.

As well as share with you the types of services one could start or disrupt with web3.0.

  • For early to growing service business, professional services, freelancers, SaaS, FINTECH, PROPTECH, CONTECH, HRTECH, MARTECH, GAMINGTECH, eSPORTS, MANUFACTURINGTECH, PaaS, IaaS, IofTs looking for that marketing boost, business support or looking to reach Founders, I welcome your engagement and your challenges. Contact me via twitter @thebestmannyo or email us: info[at] or visit my blog:
  • Also come join some, over 1000+, awesome-positive great founders & venture capitalist via GREATESTFOUNDERS.COM today. Sign Up
  • Part 2 will likely be more specific detail and welcomes contributors.
  • Plus, please give us your feedback!!!

Thank You,

Emmanuel “Manny” Omikunle, BJ Mannyst (Unconventional & Conventional Marketing Service For Early or Growing Service Tech Companies) + Founders Under 40™ Group via (1000+ Unconventional Global Founders Community. Which provides more personal touch for founders.)

FYI: you are welcome to email myself regarding business services, sponsorship, web3.0, and / or content collaboration options. I hope the resource is invaluable. Enjoy. Also please purchase this and other eBooks, this helps us continue to create great insightful content for you.

WEB3.0 is the vision of the serverless internet, the decentralized web.Web3.0 envisions a future where users are in control over their own data, identity and destiny.


Opportunities & Challenges

Web3.0 is the integration of multiple aspect of web2.0 but with more advance computing, communication, interactive attribute. Organized data, automation, 3D browsing experience, social and economic complication, vulnerability, managed risk, prevention, predictions, faster processing, more passive and active data, and many more. That’s the simple general explanation.

The thing that service oriented organizations and other organization might not realize today is the scale of the opportunities, expected challenges and tremendous threats to personal-social-economic stability.

“Web3.0 is web2.0 on steroids. I like to define it as web2.0 10x.”

– Emmanuel “Manny” Omikunle of Founders Under 40™ Group



  • High economic costs
  • Business model adaptation or disruptions
  • Unclear economic benefits/ excessive investment/ or worst case is under-investment.


  • Privacy concerns
  • Surveillance and distrust
  • General reluctance to change by stakeholders
  • Threat of redundancy of the corporate IT department
  • Loss of many jobs to automatic processes, IT-controlled processes, especially for lower level workers


  • Lack of regulation, standards and forms of certifications
  • Unclear legal issues and data security
  • A legal nightmare because of complexity of patents and technology


  • IT security issues, which are being caused by the growing need to allow other apps or technology to access information. For example, the growing utilization of APIs or M2M.
  • Just like we’ve made the internet communication infrastructure stable and standardize so too will be demand for reliability and stability for IofT, machine-to-machine communication (M2M) with zero lags in real-time.
  • Need to maintain the integrity of algorithm models, A.I. models, and etc
  • Need to be transparent when needed
  • The increase use of the machines and sensors could also create more maintenance cost
  • Low to top management commitment could be unpredictable if they don’t see benefit in short term
  • Insufficient quantity of qualified employees


Just like the best cities with the best social & financial fundamentals keep attracting the quality workforce and resources so too applies to companies.

It’s just an endless continuous evolution to stay relevant so you can continue to acquire for survival.

The great leaders attract the great talent which therefore deliver excellent outcomes which then attract the right clients, and the juggling continues.

What I call, constant rebirth. Even though this content focuses on web3.0 the demand for soft skills from leadership are still desirable such as empathy, caring, relationship, belonging, support, love, growth, freedom, autonomy, safety, respect, guidance, laughter, etc will be in greater demand.

Leaders will be expected to keep hiring and training all employees to be leaders of their own lives and personal growth.


Anyone, business, politician, institution, etc who doesn’t take the time to get the right product to fit the right market is asking for a whole lot of headaches.

It’s never a cake walk. It takes time and requires a deep understanding of your target market

(Note: below content for section was from other source and may have been modified for clarity).

  • Take time to understand your customers needs and anticipate future ones. Learning the needs of your customer takes time and experience. If you don’t know your customer, you won’t have much luck figuring out the product-market fit. To get a better understanding of your target demographic, you should spend time with your customers, write for industry news outlets, attend industry tradeshows, and find a mentor in the market to help you learn the ropes.
  • Focus on one significant value proposition. Narrowing your feature set down to the one feature that is a game changer is difficult, but it an absolute necessity. Sometimes it’s the one that resonates.
  • Build credibility. The best way to build credibility is to offer up a story. Customers want to know how your product or service is going to make sense for them, and the easiest way to do this is to inject their needs into your brand’s story. Another way is to get those early adopters with credibility who can help you sway more prospects.
  • A value hypothesis identifies the features you need to build, the audience that’s likely to care, and the business model required to entice a customer to buy your product. Companies often go through many iterations before they find product/market fit, if they ever do.” “When a great team meets a lousy market, market wins. When a lousy team meets a great market, market wins. When a great team meets a great market, something special happens.” I believe you can also save yourself and family a lot of headaches by doing this with some urgency so you can hit dead ends sooner rather than later.
  • The process is discovery-based and experimentation is required. There is no value in hardening something that customers don’t want to buy. Andreessen argues that “The product doesn’t need to be great; it just has to basically work. And, the market doesn’t care how good the team is, as long as the team can produce that viable product.”

WEB3.0 ACCORDING TO REID HOFFMAN, Founder of Linkedin & Partner at GreyLock Capital

You just have to walk towards greatness & is glad to assist.

I, Manny, was recently able to discover the views of one of the greatest business minds since Bill Gates share their views of about the inevitable world of web3.0 and it’s ups and downs. I think every startup – enterprise service business should read.

I have also tried to put examples from service business perspective. The source of Mr. Reid Hoffman opinion can be found below.

First Web1.0

“Web 1.0 was a low bandwidth environment in which individuals searched for files online (and on demand). The concept of “cyberspace” was separate from the “real” world. It was an anonymous world in which many people participated as animes.”

Second, Web2.0

“Web 2.0 was a shift in which people increasingly participated with their real identities (MySpace notwithstanding), and the online world become increasingly integrated with the offline world. Social networks mapped social graphs (again, with real people), and most people blogged as themselves. Online became firmly embedded in offline life, as a way to help manage and navigate by using reviews and other buying and “managing” tools. Wikileaks and the current revolutions in the Middle East are part of this larger trend.”

Third, Web3.0

“Web 3.0 has mostly to do with the massive amounts of active and passive data we are generating. An example of passive data is phone calls from mobile devices. Bandwidth is increasing, which enables video, audio and graphic sharing and data. Hoffman advocates thinking hard about this development and acting to protect data. Think about what kind of future we want to create.”

[Reid’s Further points about Web3.0]

  • Web 3.0’s data introduces significant risks to privacy because every transaction, passive and active, is linked to real people. Mobile device transactions are constantly tracked, and this is relevant because they are tied to real identities.
  • Hoffman’s biggest fear is that governments could use information to control people. Governments are organizations that are closest to what he called “pure power” (because they integrate information, legal authority and military/police power). They can mine email, text and all other digital data to learn anyone’s social graph.
  • Unlike corporations, government is not incentives to care for citizens; he implied it is less accountable.
  • He introduced an interesting wrinkle to this: data is data, and the Web is global, so citizens can be outed and exposed by governments that are not bound by their laws. For example, if (U.S.) Americans pass legislation that controls how their government can use data, nothing prevents another government from using the data.
  • Ask yourself what kind of Web3.0 world we should make. Our decisions may determine whether we find ourselves in a “Genuine New World” or a “Brave New World.”
  • Hoffman offered two guiding principles to mitigate risk: 1) companies should make sure they never “ambush their users” by exposing them and thus betraying their trust (for safeguarding their data). 2) Realize that all data is not equal, things like credit card numbers need different protection than age or gender or physical address.
  • The data we are producing falls into three types: explicit data is information that we understand is about us and we want to protect; implicit data is less known, we are unaware of it, examples are mobile calls, payments; analytics is data about data that tries to analyze and create meaning. Sources of all three types are exploding.
  • Imagine if: [Reid] would like a data dashboard of the information “the government” has on him. Analogous to credit reports, so you could correct errors.

My Example of Web3.0:

Emmanuel “Manny” Omikunle of BJ Mannyst example of web3.0 in service business would be like if the interaction of information from one platform like: bank account activity – with your social media activity – with your self-driving car which companies could “propose” it allows consumers to manage their social influence and their impulse purchases. (Continue Reading For More Examples of Web3.0 & Web4.0)

My Example of Web4.0:

There are growing visions and examples of web4.0 to also explore or read up on. Web4.0 is supposedly an always on world, human synergy with technology, almost early stages of what I call “cybornatictism” , the ability to project worlds from lets say Marvel Universe into the real world using AR & 3-D holographs to create ever stimulating entertainments.

Every physical organic and structure could have embed RF tags/ beacons/ sensors / NFC / RFID that allows the growth of IofT industry to flourish beyond reality.

Simply means every object like a carpet or rock can emit information.

Web 4.0 services will be autonomous, proactive, content-exploring, self-learning, collaborative, and content-generating agents based on fully matured semantic and reasoning technologies as well as AI. They will support adaptive content presentation that will use the Web database via an intelligent agent.

A software like an assistant could be mining the physical and digital world for opportunity for collaboration because it’s predicted your next need or challenges. According to experts, It’s web engaging the real world. If there were a matrix, I think this stage will be pre-matrix.

You just have to walk towards greatness & is glad to assist.


Disruptive change should be a big part of the concept behind your business; a hallmark is that, if you succeed, you will spawn a “platform” from which numerous new businesses will be born.

Aim big because it takes the same effort to launch something small (incremental) as something really big. You also have more room for error.

Build a network around your company, and tap it for everything, thereby amplifying your knowledge base and peripheral vision. Ask your network for advice and help, treat it as your board of advisors and distributed intelligence.

Plan for good and bad luck by anticipating disasters and fortuitous things that could happen. Be ready to capitalize on good things. He is an alum of Paypal, where they were not excited by “all these eBayers” using Paypal at first. Then they thought, “Wait a minute, maybe these are our customers.” Be paranoid, try to consider challenges and bad luck that could present, and consider how you could mitigate damage.

Practice “flexible persistence” by actively considering when you need to be in persistent mode and “go through walls”—and when you need to realize that maybe you need to flex and tweak your concept. The above eBay example also probably works for this.

Launch early, don’t let perfectionist tendencies delay you. You should be embarrassed by your first release. No matter how smart your team is, you won’t get it right in isolation of customers and users. You will lose valuable time getting it too perfect; you want to be early to start fast iteration cycles by interacting with users.

Be ambitious but don’t drink your own kool-aid because you’ll lose your way. Be paranoid, ask your network what’s wrong with your company to draw out faults.

Realize that product is important, but distribution is even more key because a great product that no one knows about will fail. Build a solid distribution concept into the DNA of the product.

Pay attention to culture from the beginning because the people you hire will hire all the rest of the company. Hire people who are adaptible rather than experienced.

Break the rules sometimes, nothing is holy here.

(Sources: , , , )


Mobile devices

  • Internet of Things (IoT) platforms
  • Location detection technologies
  • Advanced human-machine interfaces
  • Authentication and fraud detection
  • 3D printing
  • Smart sensors
  • Big data analytics and advanced algorithms
  • Multilevel customer interaction and customer profiling
  • Augmented reality/ wearable
  • Fog, Edge and Cloud computing

Ubiquitous Connectivity

  • Broadband adoption
  • Mobile Internet access
  • Mobile devices

Network Computing

  • Software-as-a-service business models
  • Web services interoperability
  • Distributed computing (P2P, grid computing, hosted “cloud computing” server farms such as Amazon S3)

Open Technologies

  • Open APIs and protocols
  • Open data formats
  • Open-source software platforms
  • Open data (Creative Commons, Open Data License, etc.)
  • Open AI, AR/VR, Blockchain,

Open Identity

  • Open identity (OpenID)
  • Open reputation
  • Portable identity and personal data (for example, the ability to port your user account and search history from one service to another)
  • Open identity anonymize ( which gives people ways to engage cameras, sensors, devices, surveillance institutes without been identified through biometric or name but anonymized tags)

The Intelligent Web Called, Semantic Web

Web 3.0 will be more connected, open, and intelligent, with semantic Web technologies, distributed databases, natural language processing, machine learning, machine reasoning, and autonomous agents.

I recommend you read up on Semantic Web, Distributed Databases, BioTech, & Intelligent Application.

Note: I also believe this transition period could end up creating a race of super elites which through advancement in technology and R&D are just going to be way better off than everyone else.

You just have to walk towards greatness & is glad to assist.


This section covers what to keep in mind for web3.0 business functions and web3.0 by sectors.


Increased competition in the international, local, online marketplaces,. . . all for the resources for sustainable-quality-business operation. Competition for users, for attention, for support, for fans, for experts, for funding, etc.


The necessary infrastructure for web 3.0 is just gradually beginning to take form however hasn’t become fully deployed. However it will demand a growing need for infrastructure investment, integration to airports, transits, parks and recreation, rail, ports, roads, energy, telecommunication (bandwidth and 5G), and more.

So for any organization determined to stay relevant, read up and experiment with future infrastructure technology.


Web3.0 is going to raise the stakes in terms of pressure to improve security and privacy policies and methods. You’ve got to stay ahead of the bad guys. Due to the increase data from the new devices and technology, recruiting the talent to keep abusers away from IT systems is crucial.

What would sadden or especially create a huge divide is the fact that these systems are only sustainable by the very well off companies. Unless more services become available for SMBs.


Increased I.T. cost means it could eat at profit margins. There was a time when ransomeware was just something you heard about like once a year. Now web3.0 is going to increase that to an extreme level.

It’s going to be tremendous pressure on anyone without deep pockets.


In a web3.0 world expect more and more of the wealthy to keep getting wealthy because they kept being informed of the opportunities earlier than the rest of the population. And they seizing on opportunities. For example Blockchain, Artificial Intelligence, Crisper, Self-driving Cars, Space, Curing Death, etc are seeing tremendous investment from accredited investors and institutions.

  • As I write this, digital technology and tech companies are contributing tremendously to wealthy people’s ability to create wealth today and into the future. Think, Slack, Pinterest, Uber, Lyft, WeWork, and so on.
  • Expect to see the importance of more collaboration in the wealth creation process.
  • Expect technology to empower more and more people of diverse economic status to design their financial plans, estate plans, billing, less dealing with the traditional institutions.
  • Expect Deregulation In The Financial Web3.0 world. The growing trend toward deregulation now makes innovation possible in the market. However also creates a lot more shady characters exploiting the chaos. For example, the amount of people getting defrauded in the cryptocurrency space keeps growing and the laws haven’t quite caught up.
  • Expect More Financial Globalization & Global Elites. The reality is the benefits or questionable financial tactic many wealthy people had enjoyed for years will now be available for middle class. For example, hiding your capital gains from the sell of a business inside a very secretive blockchain-cryptocurrency which has no jurisdictions or applicable laws. The money is just un-linkable using the future tech.
  • Expect Demand. Expect wealth products and services to increase in the next few years because the wave of technology is likely exacerbating the social-economic divide in society.


  • Prevent problems instead of solving them: thanks to access to real-time data, problems can be discovered sooner
  • Use of knowledge and/or sharing platforms: will be common practice
  • Expand the market: the increasing use of new technologies and communication methods will increasingly give companies the opportunity to connect with customers on a global scale.
  • Enhance transparency: the ability to search for service providers via online platforms provides information on the quality of their work.
  • Improve customer service: freed from administrative tasks and through the outsourcing of certain processes, professionals can now focus on their best strengths, adding value for their customers.
  • Professional firms that will appropriately use technology as a complementary tool will likely be successful. On the other hand, those with obsolete business models may offer higher prices and longer lead times than their competitors.
  • Continuous improvement of business models: often requiring changes in culture and perspective
  • More favor for flexible organizational structures
  • The recruitment strategy to adopt: companies will draw a lot of external “non-traditional” labor, – more contractually committed
  • Firms must make strategic choices daily based on the services offered and the markets they serve. Is it better to stick to the status quo, make some adjustments, or a radical change?
  • “To stay ahead of the game, companies must work methodically to sense new innovations and possibilities, make sense of their ambitions for tomorrow, and find the confidence to boldly go beyond the digital frontier.”
  • Many say, ” any pursuit of tomorrow’s promise should start from the technical realities of today. Three formative forces have proven essential in the pursuit of digital transformation past, present, and future: modernizing core systems to serve as a foundation for innovation and growth; elevating cyber and the broader risk domain from a compliance-based activity to an embedded, strategic function; and re-engineering an organization’s technology function to deliver against the promise of technologies emerging and existing—or risk failing at its mission.”
  • In fact, one of the most pressing challenges technology and business leaders face is how to extract the value these forces can deliver collectively. AI & Blockchain & Fintech.
  • The business administration of an enterprise in a web3.0 world, will incorporate ERP, CRM, Sensors, ML, etc. across all functions and departments by a massive integration process never seen before by CEOs or Government. Almost like having one software for the entire business.

{In the last few years there has been an increase in the number of ERP systems available to manufacturers. For manufacturing companies looking to take advantage of the natural match between ERP and Industry 4.0 there are a few “Must Haves” for the ERP system chosen: It must be able to integrate fully with connected devices and be completely interoperable between all connected equipment and the people operating them.

It must be flexible and modular, offering multiple iterations for deployment. 
It must be data smart, allowing central data management in real time. It must be mobile to allow access to the data across tablets, phones and other devices.
It must be fast in processing the data and maintain that speed when scaling.

The increase in availability of more nimble ERP systems offers Industry 4.0 an opportunity to advance at a more rapid pace. And ERP systems provide higher productivity by consolidating business processes under one database. They also improve reporting and increase enterprise agility across all functional areas. And they allow sharper decision making with better insights into the data they provide while making their IT efforts simpler and easier to manager.}

For further read, pickup: Deloitte ERP_Industry 4.0 Whitepaper


“In many re-engineering initiatives, automation is the keystone that makes meaningful efficiency and cost reduction achievable. Now, as part of a growing trend, CIOs are taking their automation efforts to the next level with serverless computing. “

“Now they are seeking to create a NoOps IT environment that is automated and abstracted from underlying infrastructure to an extent that only very small teams are needed to manage it.”


The networks and connections of tomorrow, are either going to make civilization worth living or present a powerful tool for a powerful oppressors.

As of today our network infrastructure are pretty straight forward and do their job very well behind the scenes. A founder sends an email at 8AM and in less than a second it’s in the mailbox of venture capitalist.

According to expert views and industry trend, web3.0 is expected to force many organizations to upgrade their technology to accommodate the increase in volume of data, processes, storage, access, transfer, etc.

Everything we build from now on from web3.0 to web4.0 will be network dependent. Just like many of us have grown dependent to the internet.

Our automated cars, our properties, our banking, our voting, our safety, our family, our pets, etc will all be demanding advance connectivity.

One example is 5G. The fifth generation of cellular wireless technology represents a sweeping change with greater speed, lower latency, an most importantly the ability to connect massive numbers of sensors and smart devices within a network.

Another example, Is Edge computing. “Applications such as industrial automation, virtual reality, and autonomous decision-making will require high computation capabilities with very low latency (round trip time from the device to the cloud and back). In these situations, data processing can be partitioned with a portion executed in a “mini cloud” as close as possible to the device. . .ideally, embedded within the device or the end point itself.”


This trend is also about a sustained commitment to redesigning core systems, processes, and business strategies around AI and its possibilities. Its end goal: an organization in which humans and machines work together within designed digital systems to harness data-driven insights.

AI can increase productivity, strengthen regulatory compliance through automation, and help organizations derive meaning from ever-larger data sets.

But there is also strong possibility for human tampering, hacking, or manipulation. In some cases, AI vs AI scenarios.


Let me begin by reminding every marketer of human fundamentals even in the world of Web3.0. For more check out,

CMO, CIO, CTO Must Study Cohorts

“One of the good things about thinking in a 20-year increment is that you get to at least start thinking about cohort effects,” said renowned futurist, lecturer and social critic Watts Wacker, founder and director of FirstMatter LLC (I am not endorsing watts just sharing insight).

Cohorts, he noted, are groups of people—Baby Boomers, Generation X, Millennials—who travel through time together.

“We now have a new group of cohorts called Digital Natives,” Wacker said. “Those are people who have spent the entirety of their lives in the Internet, in the ether. Twenty years from now those people are going to be 40. Convenience for them will be defined in a very different way than it will be for people older than they are.”

Which all means understanding what drives and motivates one cohort might be different from another cohort. For example, the ways we find love has changed tremendously.

CMO, CIO, CTO Must Reach People Likely To Buy

With web 3.0 technology, – -advancement in psychology, behavior manipulations, subliminal message marketing will get better at converting people to buy. Emphasis will be made on likely to need or want the service at that place and time.

  • A little bit of predictive will take hold
  • Expert better marketing stacks that are back-end technically complex and front end tolerable. CMO, CTO & CIO will be expected to work ever more closer.
  • “The humanity mind, the data mind, the analytics, the predictive, the security, the tools, the talent, the money, the agility, the performance, the decision, the integration, the diversity, the values, the leadership, and the sustainability will shape success in a web3.0 marketing” – Emmanuel “Manny” Omikunle of BJ Mannyst +
  • Be expected to keep up with the technological changes such as cryptocurrency, AR/VR, eEvents, Facial Recognition, Cybersecurity, IdentityTech, Data-mining, hacking, blockchain, encryption, quantum computing, etc.

It’s not divide within. It’s collaborate within against external forces or die.

CMO, CIO, CTO Must Leverage Network

Every CMO, CIO, CTO, and employee must be making contacts and alliances to get things done. Never underestimate online and offline bonds and discussion forum because it can make the difference whether you solve a problem in 24hrs or a whole month. So make sure yourself, company is a part of a positive-progressive community or runs it’s own community.

Be thoughtful who you are associated to online and offline.

Reach out to myself in regards to community creation and management.

CMO, CIO, CTO Must Optimize Content Marketing

In the web3.0 content marketing…it is critical to understand how to optimize content to get in front of targets likely to act. Web3.0 will allow you to triangulate that target without harassing the others.

  • It is the importance of creating the likely content, with quality, that will be relevant and appreciated will get easier.
  • Technology will make it possible to place offers at the perfect time and place. No more carpet bombing all red blood cells. You can target precisely with better accuracy. Web3.0 technology will help.

CMO, CIO, CTO Must Leverage Beacons, Cameras, Trails, Behaviors

In a Web3.0 world expect that the offline and online world will be linked more and more. Whatever your target did at their WeWork space/ desk will be linked to their transit, to their home security, to their phones, to their cloud storage, to their browsing history, to their credit / debit cards, utility, etc 24/7 involuntarily or voluntarily.

  • The explosion of “surveillance capitalism” is about to take off and piss off a lot of people.
  • Expect a growing population who demand ways to own and control their digital data.

Tip: Don’t overdo it, don’t abuse it and guarantee their data security. Or just don’t do it.

CMO, CIO, CTO Must Leverage The Influences

Influencers is the new way to standout from the noise. If it comes from authentic and credible sources, it will deliver. In web 3.0 it has some dark side – there’s Deep fakes – false referrals – incentive abuse – fake reviews – A.I writting reviews – third party – shady partnership – fake profiles – account hacking.

In Web3.0 social media is more selective of networks and emphasis on quality, privacy security, safety, anti-spy, anti-bully, anti-company, pro paid social, anti-promotion and the emergence of a better “Second Life” like platform.

If you are one of service business wanting to build a service business around web3.0, try out our Bootstrap Marketing Services that will help your tech service business get it right the first time. For detail Visit:

CMO, CIO, CTO Must Do Behavior Analysis On Hyper-Drive

Web3.0 enables more behavior analysis via facial recognition, object recognition, location, time, history, desires, social, platform interactions, buying pattern.

  • So invest in more platform who are enhancing their behavior analysis capability.

CMO, CIO, CTO Must Prepare For A Minimalist World

Marketers might want to prepare for a minimalist movement from the consumer world. For businesses, anything that doesn’t get in the way of efficiencies, speed and profit is good for business.

  • The minimalist world is more about experience and value for money-time.


Expect that your service business equipment or your customers devices to be talking to each other. It’s a world where a car driving by a stop sign could tell the nearest gas station that a customer has been driving for four hours and will need a warm meal and has budgeted $20US, fuel, a rest room, and social engagement.

  • Imagine smart tires telling the car shop in the next town that the tires will need replacement.


“Food retail is evolving. The customer is king, and perhaps more than anytime in history, the consumers are firmly in control. Competition from multiple channels is unrelenting, and retailers must be creative and innovative in their marketing, products offerings, services, and even store designs just to garner even a semblance of consumer loyalty,” said David Sprinkle, research director, Packaged Facts.

  • Forget Amazon, think get into Web3.0. Start hiring, partnering, and experimenting for a future more hyper competitive and hyper volatile in terms of change.
  • Upgrade infrastructure
  • Imagine the future like how Amazon imagined Go.

“When it comes to monitoring and control over the quality and freshness of food in a convenience store, operators currently tend to employ one of two methods: manual monitoring by employees or use of controls that are part of larger HVAC systems. Unfortunately, neither method is 100 percent reliable and easily lends itself to mistakes, misreporting and compliance problems. In order to meet the back-office demands of expanded foodservice offerings, operators will, out of necessity, seek out better technology to ensure food quality for their customers, protect their business and meet Hazard Analysis and Critical Control Points guidelines.”

  • Meaning better sensors and predictive technology can help.


Mobile web3.0 is going to be explosive and powerful. With the first real 5G specification being completed in 2017 by 3GPP and Qualcomm already doing extensive testing with their Snapdragon X50 5G Modem it’s only a matter of time before future UI/UX & Phones arrive. However a rise in sensory overload complaints.

  • Phones will be Machine Learning supported
  • A.I. will be possible. This should lead to Artificial Intelligent programs being able to run on the phone using very little power rather than through cloud services.
  • More wireless charging of devices.
  • A molecular spectrometer
  • Medical grade diagnostic tools embed or in modular forms
  • Internet of Things and Mobile-connected Smart Objects
  • Projection phone which projects onto any surface instead of a screen interface
  • Rise of the transparent screen
  • Augmented Reality

Gartner says there will be 26 billion connected devices by 2020 which includes several hundred smart objects such as LED light bulbs, toys, domestic appliances, sports equipment, medical devices and controllable power sockets etc. These domestic smart objects will be a part of the Internet of Things and will communicate through an App on a smartphone or tablet. Smartphones and tablets will act as remote controls, displaying and analyzing information, interfacing with social networks to monitor “things” that can tweet or post, paying for subscription services, ordering replacement consumables and updating object firmware. “


More and more open-algorithm, software, and support systems. Numerous startups and boutique software shops are developing AI solutions to meet specific business needs, use cases, and vertical-horizontal issues. Many may need to result to this because of the complication of all these advance endeavors.

  • With open AI, ML, and other cognitive tools it will drive automation across the IT ecosystem, business world, much faster and allow people to focus on other activities.
  • You are going to need teams who are custodian, distributors, facilitator, and catalyst for these platforms.


Imagining the way humans, machines, and data will interact in the future is very exciting. The days where some information was not readily available in real time is over.

A new advance intelligent interfaces that’s futuristic.

“These interfaces combine the latest in human-centered design techniques with leading-edge technologies such as machine learning, robotics, IoT, contextual awareness, and advanced augmented reality and virtual reality. Working in concert, these techniques and capabilities are transforming the way we engage with machines, data, and each other.”

For example, using cameras, sensors, beacons,and computer vision, a retailer can track and analyze shoppers’ store movements, heart rate, mood, and behavior to identify what they decided to put in cart, purchases history, what similar people bought, and send promo all handled by A.I bot or a employee at HQ watching a dashboard in real time.

It’s taking some of the online tactics to offline then using cool looking dashboards to make decisions.

Intelligent interfaces offer B2C and B2B opportunities in several areas

Note: Some of the content were taking from other source and were modified for clarity.

Tracking customers offline habits. Just as search engines and social media companies can track their customers digital habits, some intelligent interface capabilities already make it possible to track physical behavior.

New products and solution sets. Understanding customers at a personal, detailed level will make it possible to “micro-personalize” products and services.

Efficiency. Today, companies are exploring opportunities to use VR, AR, mixed reality, 360, AI, and sensor technologies to enhance operational efficiency and individual productivity.


Any entity or institution not open to share and collaborate will die in a Web3.0 world.

There was a time when lawyers were all about every firm for itself. Which meant some people could have knowledge about a strategy for resolving a case but because of the competitive nature simply kept it to themselves.

Lawyers have been accustomed to calling the shots for decades because they enjoyed the power dynamics just like a Doctor enjoys. They told you what to do as experts with little regards for your inputs or engagement because they were the only way.

  • The reality is STEM and globalization is driving change. So Law firms are now: flatter, considerate of firms business model, aligned with client value, tech savvy, focus on getting repeatable business, agile, diverse, data-driven, proactive, team players, involved in tech communities.

Therefore collaboration is essential in a digital age business.

Organizations that collaborate internally, with others in the whole ecosystem, with clients . . .are far more likely to succeed than those that do not. Relationship and alliances are crucial.


Every business in their digital transformation phase should be aware that it is going to be painful at first however the efficiency and capability will be worth it.

  • Imagine being able to create new and better value proposition faster.
  • Imagine being able to explore multiple platforms on a P.O.C (proof of concept) but are rapidly iterated as you go. It’s not a build once and walk away web3.0 world.
  • This transformation involves, sensing, touching, exploring and experimenting to find opportunities and threats.
  • Then execute well that you become more confident you can win.


The customer and customer service experience is a whole lot different but the key is still there. The key is to serve people well that they buy from you again and again.

  • Voice interface, like Amazon Alexa, is picking up. And it is likely to introduce way more ways to get things done that would have taking time and effort.
  • Text / Bot Messaging is also massive, with WeChat, Telegram, WhatsApp getting used more often than traditional text messaging from carriers. . .it’s only time when every B2C B2B needs to jump into those SMS / third party apps for engagement.
  • Knowledge management. With all that channels to serve customers means there needs to be ways to: store, organize, protect, share all that knowledge.
  • And it’s also powerful source of qualitative information which can be used to sell better.
  • Rise of voice, text, visual, process automation that can help with real-time predictive situations
  • More data. The increase in automation is also increase the data and which could create more complexity for the business and customer experience.
  • Expect to see numerous companies who help with data management, analytics, security, etc
  • Expect the best practice of allocating certain channels or platforms for some clients and not for others. So the best tool that is getting utilize and growing business gets used.
  • Expect to see more SMB and Enterprises turn to consultant services partners to advise on, and execute, the transformation of their customer experience. It’s something even a comapny like google might need to align with the best offerings.


At the end of the day it is relationships that drive business, so people will always find many ways to connect face-face to build trust and strengthen connections.

So it is important to demonstrate consistently that you have good values that you are considerate or pro-people. Web3.0 is bound to introduce a LinkedIn like platform that will be adopted by business users.

So you will always leverage them where you can however the human touch is so crucial in hyper-tech world.

Technology and Cybersecurity

  • Expect to see more professional and organized black hat hacking institutions going after SMB & Enterprise data because it becomes profitable to do that.
  • Expect to see lawsuits due to lack of fairness and bias algorithms
  • Expect people will give up the physical wallet and identity will in the form of a digital format.

The Future Society

We are always going to fight the battle about how do we make sure not only some people are benefiting from the progress.

There will be a massive revolution regarding equality, jobs, purpose, freedom, elitism, wealth, etc. We are seeing the increase in gig jobs which means most are likely commodity jobs. The tech companies like Uber, Lyft, food delivery, etc is just creating more underclass labor force with no bargaining power. Web3.0 will make that worst because it drive cost lower and improve efficiency…that’s the theory.

And we as consumers are driving this trend of the well-off exploits the not so well off for more personal gain. Do you care about the driver who dropped you off at your meeting this afternoon? Do you care about Uber eats guy who rode his bike in the rain to deliver food? Do you care about the service workers behind the counter of your Starbucks?

The Future Workplace

The future of the world outside work is going to be very divisive on many social and economic levels unless you have the means to shut yourself out of the misery from the have nots. So one way will be employers who will pay third parties to help them keep employees happy and productive.

Technology will make it more possible for more white collars and blue collars to work remotely. Imaging going into a factory floor at aCookie manufacturer via 3d virtual world where you are operating robots, machines, via a 3D user interface.

Companies will be hiring not based on what you did in the past. It will based on what strengths come natural to you and then put you there. Hire by fundamental skills, good attitude and train for everything else.

Making a Semantic Web

“Tim Berners-Lee invented the World Wide Web in 1989. He created it as an interface for the Internet and a way for people to share information with one another. Berners-Lee disputes the existence of Web 2.0, calling it nothing more than meaningless jargon. Berners-Lee maintains that he intended the World Wide Web to do all the things that Web 2.0 is supposed to do.”

“Berners-Lee’s vision of the future Web is similar to the concept of Web 3.0. It’s called the Semantic Web. Right now, the Web’s structure is geared for humans. It’s easy for us to visit a Web page and understand what it’s all about. Computers can’t do that. A search engine might be able to scan for keywords, but it can’t understand how those keywords are used in the context of the page.”

“With the Semantic Web, computers will scan and interpret information on Web pages using software agents. These software agents will be programs that crawl through the Web, searching for relevant information. They’ll be able to do that because the Semantic Web will have collections of information called ontologies. In terms of the Internet, an ontology is a file that defines the relationships among a group of terms. For example, the term “cousin” refers to the familial relationship between two people who share one set of grandparents.”

“Some experts believe that the foundation for Web 3.0 will be application programming interfaces (APIs). An API is an interface designed to allow developers to create applications that take advantage of a certain set of resources. “

“One Web 2.0 trend that could help the development of Web 3.0 is the mashup. A mashup is the combination of two or more applications into a single application. For example, a developer might combine a program that lets users review restaurants with Google Maps. The new mashup application could show not only restaurant reviews, but also map them out so that the user could see the restaurants’ locations. Some Internet experts believe that creating mashups will be so easy in Web 3.0 that anyone will be able to do it.”

“Constructing ontologies takes a lot of work. In fact, that’s one of the big obstacles the Semantic Web faces. Will people be willing to put in the effort required to make comprehensive ontologies for their Web sites? Will they maintain them as the Web sites change? Critics suggest that the task of creating and maintaining such complex files is too much work for most people.”

“The next cycle will be Web 3.0, and the focus will shift back to the back end. Programmers will refine the Internet’s infrastructure to support the advanced capabilities of Web 3.0 browsers. Once that phase ends, we’ll enter the era of Web 4.0. Focus will return to the front end, and we’ll see thousands of new programs that use Web 3.0 as a foundation”


Baker, Stephen. “Web 3.0.” BusinessWeek. October 24, 2006.

Berners-Lee, Tim, Hendler, James and Lassila, Ora. “The Semantic Web.” Scientific American. May, 2001.

Calacanis, Jason. “Web 3.0, the ‘official’ definition.” October 3, 2007.

Carr, Nicholas. “Welcome Web 3.0!” Rough Type. November 11, 2006.

Clarke, Gavin. “Berners-Lee calls for Web 2.0 calm.” The Register. August 30, 2006.

Iskold, Alex. “Web 3.0: When Web Sites Become Web Services.” Read Write Web. March 19, 2007.

Markoff, John. “Entrepreneurs See a Web Guided by Common Sense.” New York Times. November 12, 2006.

Metz, Cade. “Web 3.0.” PC Magazine. March 14, 2007.,2704,2102852,00.asp

Mitra, Sramana. “Web 3.0 = (4C + P + VS).” February 14, 2007.

“Nova Spivack: The Third-Generation Web — Web 3.0.” intentBlog. February 7, 2007.

Richards, Jonathan. “Web 3.0 and beyond: the next 20 years of the internet.” Times Online. October 24, 2007.

Spalding, Steve. “How to Define Web 3.0.” How to Split an Atom. July 14, 2007.

Wainewright, Phil. “What to expect from Web 3.0.” ZDNet. November 29, 2005.

“Web 3.0 – You Ain’t Seen Nothing Yet!” android tech. November 18, 2006.

Wells, Terri. “Web 3.0 and SEO.” Search Engine News. November 29, 2006.

Mine- also


Vastness: The internet is a gigantic place just like the universe.

Vagueness: Requesting or retrieving the specific information takes some time. The vagueness of the process sometimes gets frustrating.

Uncertainty: The internet deals with a lot of unpredictable factors that are cause by the many players and the many layers.

Inconsistency: Inconsistent data is like bottling a can of coke and having have filled below standard volume. In the internet of web2.0 your search tactic doesn’t always yield the right result all the time. Bad data equal bad output.

Mislead or Deceit: There’s many ways to poison the pool. The rise of “fake news” is one example of this. The tools to bring information to you could also be traffic fake information.


The Advantages of the Web 3.0:

  • Increased information linking: Semantic web will help in the connectivity of online data.
  • Efficient searching
  • Better marketing.
  • More efficient web browsing.
  • Effective communication.
  • Change human interaction.

The Disadvantages of Web 3.0:

  • Less advanced devices will not be able to handle Web 3.0.
  • Web 1.0 websites will seem that much more obsolete
  • It can be very complicated for non-techs to understand


B2B Service Related Business Ideas That Could Use Web3.0

  • Online Marketing WEB3.0
  • Freelance Writing WEB3.0
  • Freelance Researching WEB3.0
  • Haulage / Goods Transport Services WEB3.0 – Might be done by drones and automation however opportunity in the support, maintenance or development space.
  • Video Coverage and Photography Business WEB3.0
  • Consulting Business WEB3.0
  • Computer Servicing and Networking WEB3.0
  • Sale and Servicing of Office Equipment and Machines WEB3.0
  • Tax Consulting WEB3.0
  • Corporate Training and Human Resource Consulting Business WEB3.0
  • Auditing Firm WEB3.0
  • Power Plant / Power Equipment / HVAC Maintenance and Servicing Business WEB3.0
  • Sale and Installation of Software / SaaS Application WEB3.0
  • Business Expos / Trade Shows WEB3.0
  • Privacy & Security Services WEB3.0
  • Waste Disposal Business /Refuse Collector WEB3.0
  • Training Equipment and Hall Rental Services WEB3.0
  • Office Support Business WEB3.0
  • Virtual Office Rental Services WEB3.0

Home Focus Business Ideas

  • Home improvement WEB3.0
  • Lawn Care Services WEB3.0
  • Landscaping Services WEB3.0
  • Interior Decoration Business WEB3.0
  • Plumbing Business WEB3.0
  • Painting Business WEB3.0
  • Fixing of Wall Papers WEB3.0
  • Furniture Polishing Services WEB3.0
  • Floor (Tiles, Marbles, Terrazzo and Wooden Floors et al) Cleaning and Stain Remover Services WEB3.0
  • Sale and Installing of Christmas Trees and Christmas Lights WEB3.0
  • Sale and Fixing of Electrical Lights and Fittings WEB3.0
  • Pressure Washing Business WEB3.0
  • Start a Babysitting Business WEB3.0
  • Handyman Business WEB3.0
  • Car Rental Business WEB3.0

Social / Non-Profits Business Ideas That Could Use Web3.0

  • Religious Worship Center (churches, mosques, synagogues et al) WEB3.0
  • Skills Acquisition Center WEB3.0
  • Orphanage WEB3.0
  • Community Clinic (Health / Medicals) WEB3.0
  • Political Organization (Politics) WEB3.0
  • Legal Aid Services WEB3.0
  • Volunteer Services Organizations WEB3.0
  • Organizing Sport Events WEB3.0
  • Community Museum (Arts and Culture) WEB3.0
  • Carnivals and Events WEB3.0
  • Training and Mentorship WEB3.0
  • Homeless Shelter WEB3.0

Information Technology Business Ideas That Could Use Web3.0

  • Infrastructure / IaaS WEB3.0
  • APIaaS WEB3.0
  • Data Storage WEB3.0
  • Data Synchronization WEB3.0
  • Databases. WEB3.0
  • Analytics WEB3.0
  • Content Management WEB3.0
  • Content Delivery WEB3.0
  • Transaction Processing WEB3.0
  • Workflow WEB3.0
  • Process Automation WEB3.0
  • Event Processing WEB3.0
  • Monitoring WEB3.0
  • Information Security WEB3.0
  • Mobile WEB3.0
  • Office Productivity WEB3.0
  • Communications WEB3.0
  • Games WEB3.0
  • Workspaces WEB3.0
  • Robotics WEB3.0
  • [Internet of Things WEB3.0
  • [Artificial Intelligence WEB3.0
  • Smartphone Repair WEB3.0
  • Smartphone Accessory Manufacturing WEB3.0
  • Refurbished Device Sales WEB3.0
  • Computer Parts Manufacturing WEB3.0
  • SEO Specialist WEB3.0
  • Online Advertising Platform WEB3.0
  • Digital Marketing Consulting WEB3.0
  • Online Dating Site WEB3.0
  • Web Design Service WEB3.0
  • Software Development Service WEB3.0
  • App Development Service WEB3.0
  • Mobile App Sales WEB3.0
  • Online School WEB3.0
  • Online Book Store WEB3.0
  • Ebook Writing WEB3.0
  • Digital Product Sales WEB3.0
  • Ecommerce Platform WEB3.0
  • Shopping App WEB3.0
  • Online Video Platform WEB3.0
  • Online Podcasting Platform WEB3.0
  • Music Streaming Service WEB3.0
  • Video Content Streaming Service WEB3.0
  • Tech Gadget Rentals WEB3.0
  • Sharing Economy Platform WEB3.0
  • Tech Consultant WEB3.0
  • Remote IT Service WEB3.0
  • Computer Setup Service WEB3.0
  • Computer Training Service WEB3.0
  • Chatbot Creator WEB3.0
  • AI Platform WEB3.0
  • Analytics Service WEB3.0
  • Influence Marketing Platform WEB3.0
  • 3D Printing Manufacturing WEB3.0
  • Robotics Manufacturing WEB3.0
  • UX Service WEB3.0

Other Business Ideas That Could Use Web3.0

  • Skilled Trades Services WEB3.0
    • Welding
    • Carpentry and general construction
    • Plumbing, pipefitting, and steamfitting
    • Electrical and electronic control systems
    • Heating, ventilation, air conditioning, and refrigeration (HVAC)
    • Machinists and Metalworkers
    • Masonry
    • Steelworking
  • Meal Kit Sales and Delivery WEB3.0
  • Virtual Reality WEB3.0
  • Gaming WEB3.0
  • Team-building exercises WEB3.0
  • Meditation WEB3.0
  • Bike Sales, Service and Rentals WEB3.0
  • Senior Care Services WEB3.0



I strongly recommend reading about WEB3.0 some more, and get a trusted person or organization to help you navigate the world of web3.0. The benefits are great if you use the right approaches to experiment, test, and release.

I, Manny, and the BJ Mannyst team hope this has been helpful for non-tech business owners, freelancers, professionals, tech founders, or just people still exploring the world of web3.0 (some similarities to Industrial 4.0) .

It’s not rocket science however it is not as simple as putting on pants. Anyone with relevant thoughts and opinions are welcome to engage myself or our team. In terms of general marketing I and the BJ Mannyst team can help your small medium service business/ freelancing business.





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